In the ever-evolving world of web development, delivering a seamless user experience is no longer a luxury—it’s a necessity. One of the key initiatives driving performance improvements today comes from Google’s Core Web Vitals, a set of specific metrics aimed at improving on-page user experience. Among these, Interaction to Next Paint (INP) is gaining increased […]
Ever wonder how marketers know where their website traffic is coming from? Or why some ad clicks seem to disappear into a black hole? The hero (and sometimes, the villain) of this story is the UTM parameter. But a new challenger has entered the arena—ad blockers. Let’s break down what’s happening on your favorite websites, […]
In 2025, enterprises and digital businesses are finally confronting the reality that structured data is no longer a “nice to have” — it’s a foundational pillar in web scalability, discoverability, and user experience. Among the tools driving this transformation, JSON-LD (JavaScript Object Notation for Linked Data) has emerged as the leading method for implementing structured […]
In an era where information is abundant and content ecosystems are increasingly complex, building a robust internal linking system is not just a best practice—it’s a necessity. As websites grow to include hundreds or even thousands of pages, maintaining coherence and navigability becomes more difficult. One solution that offers scalability, precision, and optimization is to […]
When managing a Windows system, users often take a glance at the Task Manager or use system monitoring tools to ensure everything is running smoothly. In that process, one may stumble upon unfamiliar system processes — one of which is smss.exe. If you’re wondering whether it’s safe to disable or remove smss.exe from your Windows […]
