If you’ve wandered down the beverage aisle recently, chances are you’ve come across brightly colored cans of LaCroix. Praised for being flavorful without containing any calories, sugars, or artificial ingredients, LaCroix sparkling water has become a go-to option for the health-conscious and flavor-loving crowds alike. But what exactly is inside that colorful can of fizz? Let’s take a closer look at the ingredients — or lack thereof — that make up this popular drink.
What is LaCroix?
LaCroix (pronounced “La-Croy”) is a brand of carbonated water known for its variety of natural flavors and zero sweeteners. Originating in the Midwest during the 1980s and now owned by National Beverage Corp., LaCroix has surged in popularity, marketing itself as the healthier, hipper alternative to sugary sodas. Its appeal lies in its minimalist ingredient list and fun, nostalgic packaging. But despite its simplicity, many consumers are still curious — and sometimes skeptical — about what’s really in it.
The Core Ingredients of LaCroix
According to the official LaCroix website and product labeling, each can contains only two ingredients:
- Carbonated Water
- Natural Flavors
That’s it. No sugars, no sodium, no caffeine, and no artificial ingredients. For many, this transparency feels refreshing — just like the drink itself. Still, the vague term “natural flavors” has raised questions and even sparked some controversy about what that really means.
What Does “Natural Flavors” Mean?
“Natural flavors” is a term regulated by the FDA. According to their guidelines, a natural flavor must be derived from a natural source — like fruits, vegetables, spices, or plant materials — and not created synthetically. However, that doesn’t mean the extraction process isn’t complex or processed. The law allows for a variety of extraction methods, and the end result can include compounds derived through heating, distillation, or fermentation — even if they started off as real fruit.
In LaCroix’s case, the company states that these natural essences, sometimes referred to as “natural essence oils”, come from concentrated fruit oils and are 100% natural. These oils are held in tiny amounts — we’re talking parts per million — just enough to lend a hint of flavor without adding any actual fruit juice or sugar.
The Essence of Essence
Unlike fruit juice or fruit purée, essence oils are highly distilled, aromatic compounds. They’re often collected during the juicing or pressing process of real fruit and serve purely as a flavor enhancer. Here’s where things get interesting: each LaCroix flavor is made using different combinations of these essence oils to craft the specific taste profile.
For example:
- Pamplemousse (grapefruit) contains a delicate blend of grapefruit oil extracted from the rind, not the pulp.
- Lime likely includes lime zest oils, giving it a clean, citrusy brightness.
- Berry may combine blackberry, raspberry, and strawberry oils, despite no real berries in the drink.
It’s important to note that these flavors don’t necessarily taste like biting into a piece of fruit — and they’re not supposed to. They’re aiming more for “the essence of fruit”: a light, aromatic suggestion rather than full-on flavor saturation.
Is There Anything to Worry About?
In 2018, controversy hit LaCroix when a class-action lawsuit claimed that the drink contained synthetic ingredients, such as limonene, linalool, and linalool propionate. These compounds, often found in essential oils, were labeled as substances used in insecticides by the plaintiffs — sparking concern among consumers.
However, the scientific truth behind these ingredients differs greatly. These compounds do occur naturally in citrus peels and flowers and contribute to aroma and flavor. For instance:
- Limonene: Found in citrus peels, this compound gives that zesty, lemony scent.
- Linalool: Occurs in lavender and other flowers, often used in aromatherapy.
- Linalool Propionate: A compound found in plants that adds a fruity, sweet note.
The lawsuit was ultimately dismissed, and LaCroix was not found guilty of misleading or unsafe practices. Still, the episode shed light on how little the average consumer knows about flavoring agents — even when they’re entirely natural.
What You Won’t Find in LaCroix
Part of LaCroix’s mass appeal is what it consciously excludes from its ingredient list. Here’s what you won’t find in any can:
- No sugars or artificial sweeteners (like aspartame or stevia)
- No calories
- No sodium
- No preservatives
- No phosphoric acid (often found in sodas)
For people cutting back on soda or those following low-carb, keto, or Whole30 diets, LaCroix checks a lot of boxes. It’s even become a mixer for cocktails or a way to stay hydrated with more flair than plain water.
How Do They Make the Flavors?
While the exact process is proprietary, flavor creation generally involves collecting essential oils and aroma compounds from fruits. These are then refined, tested, and assigned to specific recipes. LaCroix is known for its unique flavor options like:
- Key Lime – Sweet and tart, mimicking the pie.
- Passionfruit – Tropical and floral.
- Hi-Biscus – A floral, tea-like profile.
- Beach Plum – A nostalgic nod to stone fruits.
The fact that none of these contain actual fruit juice or sugar and still deliver a burst of perceptional flavor is a testament to how sophisticated flavor chemistry has become — even when it’s labeled “natural.”
Environmental and Health Considerations
Health-wise, LaCroix is a solid alternative to sugary sodas and calorie-heavy beverages. However, one topic that has come up among nutritionists is how carbonated drinks, including sparkling water, can sometimes cause:
- Bloating or gas due to carbonation
- Enamel erosion if consumed in excess (though far less than soda)
Environmental advocates also point to the popularity of single-use cans. Although aluminum is recyclable, the production footprint is not insignificant. LaCroix has taken some steps to use responsibly sourced aluminum, but the eco-conscious crowd might prefer larger multi-serve bottles or home soda makers in the long run.
Final Thoughts
So, what’s really inside LaCroix? Not a whole lot, and that’s kind of the point. With just carbonated water and natural flavor oils, the brand has built a loyal following of fans who crave taste without compromise. While the ingredients may sound overly simplistic or even mysterious at times, they’re a result of careful formulation and a tight-lipped recipe process. If you’re comfortable with a beverage that prioritizes flavor through aroma and essence, LaCroix is a solid, guilt-free indulgence.
In the ever-evolving world of food transparency, LaCroix serves as an example that simple can still be sensational — as long as you’re willing to embrace the essence of flavor.
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