QR Business Cards vs. QR Code for Links: Which One to Use?
A QR code for a link helps you redirect your target audience to a specific link, such as your website.
But, it doesn’t let them access other important information about your business.
A QR business card, on the flip side, enables business owners like you to communicate several pieces of information instantly.
In this post, you’ll learn what is a QR business card and why you should use it instead of a traditional QR code that redirects to a single URL.
Let’s start with the basics.
What’s a QR Code?
QR codes have information stored in them. When scanned with a mobile phone’s scanner, they redirect the user to that information.
A QR code is shaped like a rectangle, which makes it easy for smartphone users to point their cameras at it.
About QR Code for Links
Business owners typically use QR codes to redirect their target audience to a particular link.
This can be anything from your Google reviews page or a service page on your website.
To create a QR code for a link, you can use a good QR code generator. In most cases, all you’ll have to do is provide the tool with the link you want your audience to see after scanning the code.
Limitations of Using QR Codes for Links
QR codes for links are powerful. When you use a QR code, your prospects or customers don’t have to type in the URL manually.
However, what if they don’t want to visit a link? What if they’d like to receive the most important information instantly?
This is where a QR business card comes in handy.
What’s a QR Business Card and Why Use It?
A QR business card, unlike traditional QR codes, stores multiple pieces of information about your business.
This means your prospect/customer can know your business better before visiting your official website.
A QR business can store any piece of information you want, such as:
- Your mobile number
- Email address
- Website URL
- Social profile links
- And more
You can even drive traffic to your blog posts by combining QR codes and offline marketing.
With that out of the way, let’s talk about how to create a QR business card; the process is easier than you might think.
How to Create a QR Business Card?
Creating a QR business card is typically no different than creating a QR code for a link.
The only difference would be that you’ll have to provide more information about your business.
Head over to Business-QR-Code.com and register a free account.
After registration, you can add your company details.
Add any details you want your prospects/customers to access and click on “Save Changes”.
You’ll get a custom QR code for your company. Add this QR code anywhere you want to showcase your company profile and attract customers.
The service, Business QR Code, doesn’t only let you create a QR code, it helps you keep in touch with your audience with follow-ups. Here are a couple of powerful use cases of Business QR Code.
Create QR Code for Restaurant/Cafe Menu
If you have a restaurant or cafe business, you can use the Business QR code service to create digital menus for your customers. You can then place this QR code in all physical locations where a visitor would want to check out the menu, for instance, at the corner of every dining table.
As soon as someone scans this QR code, they’ll be redirected to the menu where they can select the items.
Create QR Code for Google Reviews
Another powerful use case of the service Business QR Code is getting reviews from your happy customers. Here’s how it works.
The service generates a special business card for your business. Whenever someone scans the QR code to add a Google review for your business, they’ll be shown a business card with a back-end review.
If the back-end review is positive, they’ll be redirected to the Google review page. If not, they’ll be asked to provide further details so that you can address their concerns.
This helps you attract positive Google reviews and repel negative ones.
Using a QR Business Card (QR Code) for Offline Marketing
Place your QR business card in all the physical locations you think your prospects might see it. Here are the three most common places for it.
Create QR Code and Put It On Restaurant Tables
This marketing strategy is only applicable to restaurant and cafe businesses. Instead of using a physical menu, use a digital one. Create QR code for your menu and let visitors see it on their mobile phones. Place this QR code on every table, near the entrance, and on your marketing material.
Create QR Code and Place It on the Marketing Material
If you want your prospects to view your business information on their mobile phone, add your QR business card to your marketing assets such as a flyer.
Create QR Code and Use It for Positive Reviews
Whether you’re a local shop owner or a service provider, positive reviews can work wonders. They can help you build credibility and authority as a business owner, which can help you attract more leads. As mentioned earlier, you can use the Business QR Code service to attract positive reviews from customers.
Retarget visitors with advertising
Even if visitors scanned a QR Code and have seen your business card, you can retarget them with Facebook, Instagram, and Google Ads. All you’ll have to do is use a pixel in your ad account settings. Those are the people who are more likely to become your customers, boosting your return on ad spend.
Create QR Code Business Card: Conclusion
A QR code that leads to a single URL can sometimes be a powerful marketing tool. But, why use it if you have a much better alternative? A QR business card!
Your digital business card isn’t just a QR code. It’s an all-in-one place for your prospects to connect with you.
With a service like “Business QR Code”, you can even follow up with your leads and convert them into long-term customers.
You can use it to develop a powerful and sustainable marketing funnel for your business.
A couple of powerful features/use cases are:
- Digital menus for restaurants and cafes
- Google reviews from happy customers (Filters out potential negative reviews)
Provide your prospects with a streamlined experience with Business QR Code.
Create Your Free QR code for business card or Google reviews
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